Through sports

I have been watching a lot of sports recently and actually doing some physical activity myself.

For example, last week, I went to watch a J-League game at the National Stadium after work with my colleagues from the same department on Wednesday,
On Friday, I played squash for the first time in my life after work with my colleagues.(I regretted telling everyone that I used to be in the tennis club 😥 lol)
So, I thought…
Recently, Sapporo Beer Co., Ltd. of Ebisu Beer has been working on emotional value by creating a community of people who like Ebisu Beer (Ebisu Beer Town),
Sports are good for creating a connection of emotional value without trying to foster it.
I was especially overwhelmed by the cheering of the soccer supporters this time.That’s how I felt.

Usually I am more of a baseball watcher, so I have never seen soccer supporters up close, but sometimes when I go to a different sporting event like this, I can see things from a new angle and think about things, so I wanted to go back.

By the way, in figure skating, we see on TV how they throw a bouquet of flowers on the rink after the athletes finish their performance, isn’t it good if those are artificial flowers and the petals don’t fly away? I was also impressed by the way the people in the area were so friendly and welcoming 🙄.
If you go to a 100-yen store (seria), you can find cute wrapping paper.
I recommend just wrapping a bouquet of artificial flowers with it to add originality.

I would like to watch figure skating someday.

Mai Kadowaki

(2024年7月10日)



 


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